Einat
Hirsch
I help growing companies and independent businesses turn good ideas into commercial results.
20+ years in international growth · Commercial Executive ·
VP Sales · Fractional Growth Leader · Psychology & MBA ·
Now: Independent Advisor, Speaker & Builder
Experience matters.
Previously Seeking Alpha · SafeNet · M-Systems · Codefresh · CoolaData
Ways to Work Together
Executive & Fractional Leadership
Senior commercial and operational leadership for organizations navigating growth, transformation, or change.
Interim · Fractional · Part-time · Executive roles
Strategic Advisory & Projects
Helping businesses turn complex challenges and promising ideas into practical strategies, better experiences, and meaningful results.
Growth · Business Operations · Customer Experience · AI & Digital Innovation
Speaking & Collaborations
Talks, workshops, writing, and collaborative projects exploring business, technology, creativity, human behavior, and social impact.
Talks · Workshops · Creative Collaborations
The story
Knowing what to do isn't the same as being able to do it.
I used to think capability was enough. Life made me curious about a different question: what helps people change what happens next?
Now
So what am I doing now?
A few things. They look unrelated at first. They're not.
01 — Build
Something valuable, made legible.
Helping women and small businesses turn what they do into something people can understand, find, choose and pay for.
Speaking
Things I can't stop thinking about.
Capability isn't agency
Women, money & choice
What business taught me about mental health, and what it didn't
Understanding anorexia: what the adults around a young person need to see
Why visibility feels dangerous
Maybe we don't need more confidence
Projects
Things I'm building, testing or helping build.
Women, work & economic agency
Independence isn't about doing everything alone. It's about having choices.
A woman can be highly accomplished and still have surprisingly little economic choice.
- Earning ≠ understanding money
- Caregiving changes earning capacity
- Capable women underprice
- Visibility feels uncomfortable
- Dependence changes choices